To help take the sting out of going back to school, we showed kids and parents just how easy (and adorable) it can be. We sent animals back to school, using sets built entirely out of school supplies and even decking them out in mini Target outfits. We partnered with Tiny Hamster masterminds - Denizen - and created a video series from which we pulled stills and made GIFs, all for Target’s social media accounts.